Alfredo's Mexican Cafe is a locally-owned Mexican chain in Oklahoma. Founded in the 80's, Alfredo's knew that they needed to update their look in order to stay competitive, and add updates to their logo to be more flexible and timeless.
Working with the Alfredo's team, we were able to streamline their logo and update their photography, adding a focus on fresh ingredients. We also redesigned all of their menus with a modern and casual look by incorporating hand-lettering with modern type choices. We were also able to brand their loyalty program, Alfredo's Amigos.